2013

I'm Taking the 14-day #PhilipsSonicare Challenge: Let's see who's boss

I'm Taking the 14-day #PhilipsSonicare Challenge: Let's see who's boss
[box type="note" align="alignright" ] Author's Note:  It's no secret, I HATE to floss.

In fact, flossing is right up there with folding laundry and cleaning the bathroom - all banes of my existence. But like death and taxes it seems it is one of the "other" certainties in life.  You do it, and you'll have a healthy, happy mouth and if you don't, well Google images of gingivitis and you'll get the idea.  A few years ago I started using an electric toothbrush based on my dentist's recommendation, Dr. Mah strongly encouraged ( "volunTOLD" ) me to start brushing more often and of course flossing. I heeded his suggestions and purchased my first Sonicare toothbrush.  I loved it right from the get go.  Funny for a guy that loves to move with purpose and exercise, yet the act of brushing teeth couldn't be more difficult... so of course having a toothbrush that does all the work for me was nothing less than awesome! The difference was almost overnight and within a couple of weeks, my ultra-sensitive gums were less irritated and my teeth were noticeably whiter, and always left me feeling like I just got out of Dr. Mah's chair. I'm a convert and ever since have been a toothbrush snob, urging anyone who'll listen to me that electric is the  ONLY  way to go...

And so this brings us to present day.[/box]

Recently Philips approached me and asked if I'd be up for taking a challenge. What?! Me? Up for a challenge ?  Let me think about that...  where do I sign up?!  In reviewing the opportunity, besides showing Sonicare and my teeth who's boss, there's 6 product innovations spurring me on to take the #PhilipsSonicare 14-day Challenge.

[caption id="attachment_13470" align="aligncenter" width="500"] #philipsSonicare 14-day Challenge This is how I #BrushLikeABoss[/caption]

My Top 6 Sonicare FlexCare Product Innovations



  1. Choose your mode: The FlexCare Platinum allows you to choose from 3 brushing modes. Clean provides ultimate plaque removal, White removes surface stains and polishes teeth and GumCare combines the power of the cleaning mode with a gentle gum massage for improved gum health.

  2. Clean brush for a clean mouth: The FlexCare Platinum has a UV sanitizing chamber that kills up to 99% of bacteria and viruses. (This is very, VERY cool - turn the lights off in the bathroom and you get a cool, blue glow illuminating the room - my kids love this!) 

  3. Exceptional cleaning for teeth and gums: The FlexCare Platinum is clinically proven to improve gum health in just two weeks. It’s newly designed brush head removes up to 7x more plaque between teeth, offering advanced inter-dental cleaning.

  4. Added timers for optimal results: The FlexCare Platinum offers the Quadpacer interval timer to show when it’s time to move to another quadrant and the Smartimer to help reach the dentist recommended brush time of two minutes. (adding a timer? What CrossFitter doesn't love to brush teeth for time? 3, 2, 1 go!)

  5. Fits your lifestyle: The FlexCare Platinum comes with a three-week battery life and travel case and travel charger, allowing you to take it with you on any trip no matter how long or short. (Crucial for me and the fact that I have long days at work and sometimes travel commitments which breaks my usual routine... no excuses now)

  6. Customize your individual use: The FlexCare Platinum alerts you when you’re are brushing too hard, has timers to help encourage thorough brushing and lets your choose your mode and intensity creating a highly personalized brushing experience.


I’ll be testing the brush over the next 14-days and post-challenge I'll share my thoughts and experiences in a follow-up post.  One of the biggest claims that Philips Sonicare FlexCare Platinum One maintains is that it " shows visible results in as little as 2 weeks ".

So be sure to check back in a couple weeks to see how [highlight]I show plaque and Philips that I can #BrushLikeABoss![/highlight] 

PS - no guarantee that I will be flossing throughout the 2-week challenge though... 

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you are awesome - really “Just so you know, I have been compensated to share my ideas on this topic. Sometimes it is in the form of products, or services or even money… But here’s the thing; I won’t  share anything with you that I don’t fully support. It doesn't matter what it is, or how much they are willing to give me, if I don’t believe in it, It won’t be on my site. Seriously. You’ll just have to trust me on this.”   ~ Moose
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