This post was inspired by the #CIMC2015 conference… be sure to scroll to the bottom and enter yourself in the contest for a chance to win 1 of 2 tickets to next year's conference. Good luck!
New Year Resolution FAIL

Is this YOUR outlook on New Year's Resolutions? WHY?

Another year is coming to a close and you should be asking yourself one question: “Was this year one of my best years yet?”

If you're being honest with yourself and the answer is “No”, then I ask you, “WHY not?”

At the onset of a New Year, many resolve to make changes. Goals, sometimes lofty and completely out of character, are set with no specific road map to achieve them. What's most odd, is the simple act of setting a New Year's Resolution in itself seems futile and empty, statistically speaking, as nearly 92% of people who set a New Year's resolution, never achieve it. Here's the…

Top-10 Most Popular New Year's Resolutions of 2014 (which no one achieves!)

  1. Lose Weight
  2. Getting Organized
  3. Spend Less, Save More
  4. Enjoy Life to the Fullest
  5. Staying Fit and Healthy
  6. Learn Something Exciting
  7. Quit Smoking
  8. Help Others in Their Dreams
  9. Fall in Love
  10. Spend More Time with Family

All of these are fantastic goals to strive for but without a plan to achieve them, they're only theory.

New Year's Resolution FUNNY


After nearly 20 years of coaching people with their health and fitness, I've come to appreciate a process of goal planning. What starts as a dialogue always turns into an exercise in personal introspection starting with the question, “What’s your WHY?

Furthering that train of thought, what does it mean to break the cycles and habits that keep us from advancing our lives?

All of these are questions we need to ask ourselves daily. Once we find the answers, we can set our sights on our goals and let our passion drive us in achieving them. At that point true personally accountability takes hold and that little piece of our brain will keep pushing us forward no matter what.

…deep down, you already know the path to follow and it’s just a matter of taking that first step and creating the momentum to follow through. I believe in you as do others in your spheres of influence, cut out the naysayers and stick with the positive people who make up your tribe, reach your goals then set new ones and live the life you want.

Setting goals is important, period. Based on the surveys, the categories of New Year's Goals are as follows…

4 Most Common Categories of New Year's Resolutions

  1. Self Improvement or education related resolutions (47%)
  2. Weight related resolutions (38%)
  3. Money related resolutions (34%)
  4. Relationship related resolutions (31%)


This probably all sounds very familiar to you. I know when I look at my life and some of the goals (past New Year's Resolutions) I've set to achieve, have fallen into 1 of these 4 categories.

Last year one of my biggest goals was to take my blogging and social media mentoring to another level. I did this by following 3 steps.

3 Must-follow Steps to reach your goals

  1. Identify the goal, visualize achieving it, write it down, share it, and lastly, revisit the goal weekly.
  2. Reverse engineer your goal – You have a destination, now it's time to course your route backwards identifying any obstacles or road blocks along the way… not to worry, you will have to re-calibrate your internal GPS often, that's just part of the journey – enjoy it!)
  3. Ask for help – accountability is a powerful motivator. Share your goal with family, friends and colleagues. By nature people are awesome and they want to see those closest to them succeed. If you ask, they'll be more than happy to help you in reaching your goal. Try it.

7 Step Social Media Strategy to Awesomeness

As part of my goal to become a valuable social media mentor/coach, I put together this guide. [Click the image to get yourself a copy]

In adhering to these 3 steps, I identified my goal using the SMART principle. I wanted to reach a new level of professionalism as a blogger and social media mentor. Looking at my past few years in these fields I took stock of what had worked best versus what was not producing, refocusing my efforts on the daily steps I could take to bring me closer to my goal. And I asked for help!

The social media landscape is forever changing and in flux. New faces pop up daily but those who are most committed to the industry, well, they have been here a long time and aren't going anywhere. These were the people I set out to connect with on and offline. I was specific in my ask and of course, based on law of reciprocation, always offered to return a helping hand when needed. It's a beautiful thing and people ARE awesome, kind and into giving back where they can. But unless you ask and give them the opportunity to help you, it might never happen.

One of the people I asked for help has been a big influence for me over the past few years. Bosco Anthony is a well versed Master of social media and always promotes getting to events and constantly learning. Fortunately for me there's a ton of great conferences, like the CIMC conference next Spring, to help me along the way.

All this talk about goals and improving one's situation reminds me of a quote by Maya Angelou:

“What you're supposed to do when you don't like a thing is change it. If you can't change it, change the way you think about it. Don't complain.” ― Maya Angelou

So in closing, what's holding you back from making 2015 the best year yet? If you follow the above steps, I'm confident you'll be one of the 8% that succeed in reaching their New Year's Resolutions.

Enter below for a chance to win a ticket to the CIMC 2015 Conference… it's going to be epic!


What's the CIMC (Canadian Internet Marketing Conference)? #CIMC2015

Leave the city behind and come join us in the beautiful mountain town of Squamish, BC for two days of inspirational talks on Internet Marketing. Get inspired and learn from industry leaders within digital marketing. Leave refreshed and full of action points for your business.

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Over 22 World-Class speakers, 6 Networking Opportunities, $10,000 Dragon Den style contest, workshops, The Best Agency to Work For in Canada Award Banquet, The Canadian Internet Marketing Awards, parties and much more.

Make sure you attend the Canadian Internet Marketing Conference (CIMC) in 2015.

But, Who Should Attend? Small to Medium sized business owners, marketing directors and consultants, social media managers, web folk, bloggers and anyone who wants to be inspired and educated in the digital marketing in 2015.


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